The brand envisages a customer-first model with its redevelopment expertise paving way to high-quality housing complexes and super tall residential towers addressing the housing challenge of slum dwellers in the MMR region. The company’s outreach in redevelopment vertical also propels it to the bracket of Mumbai’s leading urban land aggregator.
The ORA team is credited with delivering the highest volume of rehabilitation houses in the SRA scheme accounting for 11,500 units over the last two decades within Mumbai city. Its market leadership in redevelopment space has paved way to over 1 lakh housing-challenged citizens enjoying self-owned quality homes with a dramatic elevation in their family’s social status.
The ORA brand is conceptualised by India’s Redevelopment pioneer Mr Babulal Varma who is responsible for structuring the brand’s vision of being a catalyst in creating a slum-free Mumbai and ushering a positive change in the housing-challenged communities while simultaneously developing trend setting tall residential structures in luxury housing space.